Crank Up Your Campaign: Launching Your Silent Phase

Original Broadcast Date: March 18, 2014

Most fundraisers are very familiar with the notion of the “silent phase” of a campaign – that time when only certain individuals and insiders know about the campaign and are solicited for transformational gifts.  The key to a successful silent phase is an effective campaign cabinet, or steering committee, made up of powerful volunteer leaders.  In Part Two of the Crank Up Your Campaign Webinar Series we will look at:

  • How to build and integrate the campaign cabinet into your organization
  • How to leverage WealthEngine’s Circle of Friends tool
  • Diversifying funding sources and gift types
  • How data can be used to effectively build a donor pipeline to maintain sequential solicitation


  • Linda Garrison, CFRE, Senior Client Consultant, WealthEngine

*Please note that this session will be beneficial even if you do not attend all sessions in the Crank Up Your Campaign Webinar Series.

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